Our Work

Portfolio

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Our Approach & Process

Each story is different and told though different mediums, so we’ve built out a flexible model, focused on efficiency, creative individuality, and fluid communication. Once successfully on-boarded with the team, each new project will receive a uniquely tailored action plan in tune with our three phase process.

Below is xLab’s general production model for Event and Experiential projects. **Film and Content projects per request.**

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Event Production & Experiential Marketing Services

On-Boarding - Research & Feasibility

Phase I - Ideation & Strategy

Understanding Vision & Key Objectives - Story Conceptualization - Budget Forecasting - Manage Time Sensitive Priorities - Timetable Plan - Production Agreement

Phase II - Design & Organize

Action Plan Implementation - Design Event Experience & Environment Installs - Budget Allocation - Experiential Program Planning - Vendor, Talent, Staffing & Logistics Preparation - Local Agency Management - Permitting and Insurance - Community Relations Management

Phase III - Execute Event Day / Campaign

Handle Logistics from A to Z - Manage Live Entertainment Program - Vendor & Production Management - Content Production Oversight - Activate Digital Engagement Campaign - Achieve Key Objectives

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